MAPPING SPORTS TOURISM IN BULELENG-BALI USING GOAL-ORIENTED EVALUATION MODEL BASED ON SAW

Sudiana, I Ketut and Rahayu, Wardani and Santiyadnya, Nyoman and Parmithi, Ni Nyoman and Mahendra, I Wayan Eka and Divayana, Dewa Gede Hendra (2018) MAPPING SPORTS TOURISM IN BULELENG-BALI USING GOAL-ORIENTED EVALUATION MODEL BASED ON SAW. Journal of Theoretical and Applied Information Technology, 96 (13). pp. 4157-4169. ISSN 1817-3195

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Abstract

The main purpose of this study was finding the calculation process to determine the mapping of tourism object in Buleleng Regency which is potential to be sports tourism by using goal-oriented evaluation model based on SAW method. This study used two approaches namely qualitative approach to determine tourism objects in Buleleng Regency which are potential to be sports tourism, and evaluative approach to determine high potential tourism object to be sports tourism and mapping the tourism objects based on the highest and lowest potential places to be sports tourism. Subjects of this study were people who had micro business in sports tourism in three districts of Buleleng Regency. The technique of collecting data in the study used observation, documentation, interview, and questionnaires. The data analysis techniques of this study were qualitative descriptive to analyze data of identification result about tourism objects in Buleleng Regency which are potential to be sports tourism, and quantitative descriptive to analyze data of calculation result of SAW method for mapping and to determine the most dominant tourism object to be sports tourism. The finding of this study produced a map of tourism object in Buleleng Regency started from the highest to the lowest potential place, of which finally Lovina was considered as the most dominant or the highest potential tourism object to be sports tourism in Buleleng Regency.

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